Shopping Your shopping options in Zell am See-Kaprun

Stroll through the pedestrian zone and discover trends, test the latest ski models or shop for a souvenir for your loved ones at home: Your shopping heart will beat faster in Zell am See-Kaprun in winter and summer alike. Saunter through the old town of Zell am See and the charming Kaprun, look for delicacies in small shops and wander from shop window to shop window.

Sports, fashion, handicraft and souvenirs

Whether it's a large sports retailer or a small fashion shop: Many of the retail outlets in Zell am See-Kaprun have been family-run for decades. Here you will find everything you need for your active holiday in the region. In winter, the sports shops and rental stations not only offer the right equipment for skiing, snowboarding or tobogganing, but also the latest fashion trends for the pistes and the stop for refreshments afterwards. As soon as the snow melts, you will find the latest cycling and hiking equipment and clothing at the sports shops. In addition, the fashion shops in the two towns offer a fine selection of trendy brands, and some of them place special emphasis on sustainable clothing.

A person looking at a warm winter clothing item in a clothing store, surrounded by bags and jackets. | © Korbinian Seifert
Shopping: Souvenirs and mementos

In addition to sports shops and fashion retailers, there is another temptation when shopping in Zell am See-Kaprun: regional specialities, from cheese to homemade jam or fruity liqueur, are popular souvenirs and create a bit of holiday feeling back at home.

Pedestrians exploring the picturesque pedestrian street in Zell am See with colorful buildings and flowers in the foreground. | © Zell am See-Kaprun Tourismus
Christmas markets full of atmosphere

The Christmas markets in the Zell am See-Kaprun region are definitely worth a visit: every year in the run-up to Christmas, the forecourt of the Ferry Porsche Congress Center is transformed into a magical winter wonderland. Romantic Advent markets also take place in the town square of Zell am See and the Elisabethpark on Lake Zell.

ADVENT-TIME

Colorful Christmas market with illuminated stalls, Christmas tree, and festive atmosphere at night. | © Nikolaus Faistauer Photography

All Shops in Zell am See-Kaprun

116 results
DOWNLOAD
A modern sports store in a snowy mountain landscape. Large windows showcase a selection of winter sports equipment.
Bründl Sports areitXpress valley station
opened Opening hours
28.11.2025 - 05.04.2026
daily:
8.15 am - 6 pm

Salzachtal-Bundesstraße 22
5700 Zell am See | Austria
tel.: +43 50 8388 15710

A modern building named "Aparthotel Waidmannsholl" with shops on the ground floor. The surroundings are snow-covered, indicating an alpine location.
Bründl Sports Bikeworld

Nikolaus-Gassner-Straße 1
5710 Kaprun | Austria
tel.: +43 50 838 8156

A sports store with equipment for rent. Colorful sports clothing and gear are displayed in front of the entrance.
Bründl Sports cityXpress
opened Opening hours
08.12.2025 - 06.04.2026
daily:
8.15 am - 6 pm

Schmittenstraße 7
5700 Zell am See | Austria
tel.: +43 50 8388 15810

A modern sports store with large windows in a snow-covered area. In the background, ski lifts and mountain landscapes are visible.
Bründl Sports Drive-in Areit III

Bergstation Areitbahn III | Schmittenstraße 119
5700 Zell am See | Austria
tel.: +43 50 8388 15910

A modern building with asymmetric architecture and wood cladding. The sky is cloudy and invites an impressive sight.
Bründl Sports Flagshipstore
opened Opening hours
12.10.2025 - 02.05.2026
daily:
8.30 am - 6.30 pm

Nikolaus-Gassner-Straße 4
5710 Kaprun | Austria
tel.: +43 50 8388 15000

A sports store named "Bründl Sports". The entrance is modern and inviting, with a bright and friendly design.
Bründl Sports Kitzsteinhorn Alpincenter
closed Opening hours
11.10.2025 - 25.05.2026
daily:
8.30 am - 4.15 pm

Kitzsteinhorn Alpincenter
5710 Kaprun | Austria
tel.: +43 50 8388 15110

A modern building with the inscription "Kapruncenter" and the logo of "Bründl Sports". It is situated in a mountainous environment and is surrounded by clouds.
Bründl Sports Maiskogelbahn valley station
opened Opening hours
05.12.2025 - 01.05.2026
daily:
8.15 am - 6 pm

Kitzsteinhornplatz 1b
5710 Kaprun | Austria
tel.: +43 50 8388 17810

A modern building with wooden cladding and large windows. In the foreground, there is an outlet shop with a red sign.
Bründl Sports Outlet
opened Opening hours
12.10.2025 - 11.04.2026
daily:
9 am - 6 pm

Augasse 1a
5710 Kaprun | Austria
tel.: +43 58 3881 5210

A sports store named "Bründl Sports" can be seen. In the display window, there are three mannequins in swimwear.
Bründl Sports Tauern SPA
opened Opening hours
01.04.2024 - 30.04.2026
daily:
9 am - 6 pm

Tauern Spa Platz 1
5710 Kaprun | Austria
tel.: +43 50 8388 215110