Shopping Your shopping options in Zell am See-Kaprun

Stroll through the pedestrian zone and discover trends, test the latest ski models or shop for a souvenir for your loved ones at home: Your shopping heart will beat faster in Zell am See-Kaprun in winter and summer alike. Saunter through the old town of Zell am See and the charming Kaprun, look for delicacies in small shops and wander from shop window to shop window.

Sports, fashion, handicraft and souvenirs

Whether it's a large sports retailer or a small fashion shop: Many of the retail outlets in Zell am See-Kaprun have been family-run for decades. Here you will find everything you need for your active holiday in the region. In winter, the sports shops and rental stations not only offer the right equipment for skiing, snowboarding or tobogganing, but also the latest fashion trends for the pistes and the stop for refreshments afterwards. As soon as the snow melts, you will find the latest cycling and hiking equipment and clothing at the sports shops. In addition, the fashion shops in the two towns offer a fine selection of trendy brands, and some of them place special emphasis on sustainable clothing.

A person looking at a warm winter clothing item in a clothing store, surrounded by bags and jackets. AI-generated text. | © Korbinian Seifert

Shopping: Souvenirs and mementos

In addition to sports shops and fashion retailers, there is another temptation when shopping in Zell am See-Kaprun: regional specialities, from cheese to homemade jam or fruity liqueur, are popular souvenirs and create a bit of holiday feeling back at home.

Pedestrians exploring the picturesque pedestrian street in Zell am See with colorful buildings and flowers in the foreground. AI-generated text. | © Zell am See-Kaprun Tourismus

Christmas markets full of atmosphere

The Christmas markets in the Zell am See-Kaprun region are definitely worth a visit: every year in the run-up to Christmas, the forecourt of the Ferry Porsche Congress Center is transformed into a magical winter wonderland. Romantic Advent markets also take place in the town square of Zell am See and the Elisabethpark on Lake Zell.

ADVENT-TIME

Colorful Christmas market with illuminated stalls, Christmas tree, and festive atmosphere at night. AI-generated text. | © Nikolaus Faistauer Photography

All Shops in Zell am See-Kaprun

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A lively market with colorful fruit and vegetable stalls. The fresh products are attractively arranged and draw in the customers.
Billa Schüttdorf
open Opening hours
01.01.2022 - 31.12.2026
Mon - Fri:
7 am - 7.15 pm
Sat:
7.15 am - 6 pm

Flugplatzstraße 54
5700 Zell am See | Austria
tel.: +43 6542 56037

A wire basket with fresh groceries, including bread, potatoes, and herbs. A hand holds the basket, while soft shadows can be seen in the background.
Billa Zell am See Zentrum
open Opening hours
01.01.2022 - 31.12.2026
Mon - Fri:
7 am - 7.15 pm
Sat:
7.15 am - 6 pm

Stadtplatz 2
5700 Zell am See | Austria
tel.: +43 6542 70005

A selection of fresh vegetables and fruits is scattered across a bright surface. Among others, avocados, bell peppers, strawberries, and kale can be seen.
Biotop Naturkost KG

Franz-Josef-Straße 5
5700 Zell am See | Austria
tel.: +43 6542 70167

A set of makeup brushes in various sizes and shapes. The brushes are standing upright against a neutral background.
BIPA Zell am See centre
open Opening hours
31.12.2025 - 31.12.2027
Mon - Fri:
8 am - 6.30 pm
Sat:
8 am - 6 pm

Postplatz 4
5700 Zell am See | Austria
tel.: +43 6542 70328

A black bottle stands on a wooden board, surrounded by pink petals. The scene radiates elegance and naturalness.
BIPA Zell am See Schüttdorf
open Opening hours
31.12.2025 - 31.12.2027
Mon - Fri:
8 am - 7 pm
Sat:
8 am - 6 pm

Gletschermoosstraße 36
5700 Zell am See | Austria
tel.: +43 6542 57238

A flower shop with large windows and colorful flower displays. Surrounding the business are numerous plants and flower arrangements.
Blumen Riegler Schüttdorf-Zentrale
closing soon Opening hours
31.12.2025 - 31.12.2027
Mon - Fri:
8 am - 6 pm
Sat:
8 am - 1 pm

Prof. Ferry Porsche Straße 18
5700 Zell am See | Austria
tel.: +43 6542 57291

A hand holds a binding wire next to colorful flower stems. The flowers are arranged in different colors and lie on a table surface.
Blumen Riegler Zell am See Zentrum
closed Opening hours
31.12.2025 - 31.12.2027
Mon - Fri:
9 am - 12 pm
and
2.15 pm - 6 pm
Sat:
9 am - 12 pm

Schloßplatz 2a
5700 Zell am See | Austria
tel.: +43 6542 72663

A modern building with large windows in a mountainous landscape. In front of the building, parking spaces and a green environment can be seen.
Bründl Sports - Valley Station Schmittenhöhe
open Opening hours
14.05.2026 - 20.06.2026
daily:
9 am - 5 pm
21.06.2026 - 05.10.2026
daily:
9 am - 5 pm
06.10.2026 - 02.11.2026
daily:
9 am - 4 pm

Schmittenstraße 119
5700 Zell am See | Austria
tel.: +43 50 8388 215710

A modern sports equipment store with a wide selection of ski jackets, helmets, and goggles. The shelves are well organized and the products are clearly visible.
Bründl Sports areitXpress mountain station
open Opening hours
14.05.2026 - 12.09.2026
daily:
9 am - 5 pm

Salzachtal Bundesstraße 22
5700 Zell am See | Austria
tel.: +43 6542 53164